A new Artist Collection developed in collaboration with the popular art toy brand KEME life. This collaboration was created from Sonny Angel’s and KEMElife’s desire to design figures with which fans will want to spend extended time. The collector can find healing with these figures. The delicate graphics of KEMElife have been applied to the lovely forms of popular Sonny Angels and the resulting figures combine the healing of both brands.
The design theme for this series is “a fantasy world drawn by young people”.
It expresses the desire to remember the dreams and innocence of children. The vibrant and flowing colors represent the dreams of young people, and the casual curves symbolize the gaps and anxieties between ideals and reality. In Chinese fairy tales, rabbits are generally portrayed as “innocence.” Tigers often represent “bravery” and are a suitable motif to signify the design theme.
KEMElife was born in China in 2017. With the concept of “art brightens everyday life”, it gives new energy to our busy days. KEMElife has produced many collaborative works with artists and writers, one of which is “Midnight Sun Fairy Tale” by artist Jia Xiaoou. KEMElife continues to promote a wide variety of efforts from art exhibitions at large commercial facilities to interior products. Recently, they have sold many products overseas and continue to focus on building international recognition for their brand.
■『Sonny Angel Artist Collection × KEME life – Everything Has A Soul-』Line up
The release date is scheduled for 28th July 2022.
※Release dates vary by country.
※Please note : Release date and product specifications may be changed, postponed or canceled without notice.